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The Zak 4.5" Challenger Squid is built to attract big strikes with its lifelike body and natural swimming action when trolled behind a flasher. Mad...

This 4.75 inch Electronic Hootchie comes pre-rigged with a 5/0 Mustad hook and six feet of premium 40 pound mono, so it is ready for action right o...

Introducing the Delta Mylar Squid Insert, the ultimate flash enhancer for your squid lures. Measuring 4 inches in length, this innovative insert fi...

NEW! The O'ki 360 features the same shape and weight as the Oki Big Shooter but with a "Kicker Fin" on the back. - Erratic and Inconsistent Roll...

Crafted from lead, the Cod Jig undergoes a nickel plating process and features a robust spring stainless steel wire harness for enduring corrosion ...

The Zak Halibut Leader offers a range of hook configurations to cater to your specific bottom fishing requirements. These rigs are built with robus...

The Rhys Davis Big Bite Herring Strip is a perfect alternative to the real deal. Bite after bite these strips will outlast, perform and continue to...

Flat Fall Jigs are perfect for drifting from a boat, offering an enticing wobbling action that keeps you in the strike zone longer. Drop the jig to...

Gibbs Crane Swivels are crafted with a brass body and durable nickel plating, offering strength and reliability in a variety of sizes. Packaged in ...

The Delta Octopus Lure is designed to entice Halibut with lifelike movement and unmatched attraction. Available in two options—pre-rigged or unrigg...

This Hootchie Rig is outfitted with a Jughead Shaker head, a hard plastic helmet with a flat bill designed for extreme and erratic movements, creat...

The Guide Series Highliner Flashers were developed with input from some of the most skilled and knowledgeable local guides and anglers. Each blade ...

The O'Ki Big Shooter Flasher is renowned for it's reliable ability to bring in the bite. O'Ki has the largest selection of Flasher Body, Paint and ...

These Electronic Squid Lures are excellent for targeting game fish such as Halibut, Snapper, Yelloweye, Grouper, Calico, Lingcod, and Amberjacks, t...

The Gibbs Canoe Spoon is expertly crafted to deliver a lifelike side-to-side motion when trolled or cast at slow speeds, making it irresistible to ...

Mega Bite Swim Tail Jigs are engineered for deep drop fishing, delivering impressive swimming action that attracts a wide range of bottom fish. Th...

Back by popular demand, the Gibbs #0 Dodger is a legendary flasher that has been trusted by anglers since the early 1940s. Perfect for both freshwa...

The Jig-A-Lu is expertly designed to entice predatory bottom feeders with its dynamic and irresistible features. A vibrantly painted head, a lively...

Introducing the Dick Nite® Spoon: the ultimate angling companion trusted by fishermen for over 60 years. Renowned for its versatility, this thin-bl...

The Gibbs Koho spoon is crafted from heavy gauge brass, providing excellent casting distance and control. Whether you're fishing in rivers, streams...